The Building Blocks

Intellectual property

This guide explains the different parts that make up the intellectual property block.

Intro

Intellectual property

Intellectual Property Rights refer to the various legal protections granted to creators and owners of intangible assets resulting from intellectual activities. These rights protect their creations and give them control over how these assets can be used by others. Here’s a breakdown of some of the components of Intellectual Property Rights that you will often find in tech contracts:

  1. Copyrights: Legal protection for original works, such as software code, written materials, graphics, and multimedia. It grants the owner exclusive rights to reproduce, distribute, and modify the work.

  2. Moral rights: Rights of the creator to be recognized as the author of the work and protect the work’s integrity, including the right to object to any distortion or modification that could harm their reputation.

  3. Inventions and patents: Legal protections for new, useful, and non-obvious inventions, granting the inventor exclusive rights to make, use, or sell the invention for a limited time.

  4. Trademarks: Protects brand names, logos, and symbols that identify a company or its products and services, preventing competitors from using similar marks that may confuse consumers.

  5. Designs: Protects the visual appearance of a product, including its shape, configuration, pattern, or ornamentation, which gives it a unique look and distinguishes it from other products.

  6. Data and database rights: Legal protections for the collection and organization of data in a database, restricting unauthorized copying or extraction of the data.

  7. Domain names: Unique web addresses that help users find a specific website, often protected to prevent others from using a similar name to confuse or divert users.

  8. Confidential information and trade secrets: Protects sensitive information, such as business strategies, customer lists, and proprietary technologies, from being disclosed to competitors.

  9. Know-how: Refers to practical knowledge, experience, and skill in a particular field, which may not be patentable but still valuable for a business.

In tech contracts, these Intellectual Property Rights help ensure that the parties involved can maintain control over their creations and negotiate terms for licensing, collaboration, or transfer of ownership.

FREE Quick Reference Guide

A quick reference guide on how to draft intellectual property provisions in tech contracts

Parts (services)

Existing Intellectual Property

Whether the Provider will be providing a professional service, consulting services or a software development service, the Provider will be using and incorporating its existing intellectual property (especially know-how) when creating the assigned deliverables for the project or task.

The situation can also be reversed. Take, for example, a project where the provider will only be licensing the deliverables to the client. During the project, the client may be required to use their Intellectual Property to provide important input and feedback that may improve the deliverables. In this situation, it is also important to make provision for the use of the Client’s existing intellectual property rights for the project. 

In the context of the above, the following parts are typically covered under intellectual property clauses dealing with existing intellectual property:

  • Definition of Intellectual Property: This section defines the types of intellectual property, such as patents, trademarks, copyrights, know-how, trade secrets, and other proprietary rights, that are relevant to the contract.

  • Existing Intellectual Property: This refers to the intellectual property owned or controlled by the service provider prior to the execution of the contract. The contract should explicitly acknowledge the provider’s ownership of this IP and clarify that the existing IP is not being transferred to the client.

  • Project License: To ensure that the parties do not infringe on each other’s existing intellectual property rights, the contract should grant a “project license.” This license allows a party to use the provider’s existing IP, but only within the scope of the project. The license is generally non-exclusive, non-transferable, and limited to the purpose of the project.

It is essential to carefully craft these clauses to strike the right balance between the interests of both parties and avoid potential disputes over intellectual property rights.

Assigned deliverables

The purpose of the Assigned Variables section is to set out the ownership, rights, and obligations of both parties concerning the Assigned Deliverables and related Intellectual Property Rights.

Under most tech contracts where a service is provided, the Assigned Deliverables will be dealt with as “work made for hire”.

Where the Assigned Deliverables are regarded as “work-made-for-hire”, the contract will generally stipulate that the Client is the sole and exclusive owner of all rights, title, and interest in the Assigned Deliverables, including all Intellectual Property Rights.

It is possible that certain Assigned Deliverables will not be regarded as “work-made-for-hire”. If this is the case, an assignment provision must be included, for example, the Provider will assign all rights, title, and interest in these Assigned Deliverables and related Intellectual Property Rights to the Client.

Non-asserts

Whenever Intellectual Property Rights are assigned, the Client may require some additional comfort that there will not be any problems down the line concerning the Assigned Deliverables. A non-assert clause can be included to address this concern. These clauses generally provide that the Provider must not challenge the validity or enforceability of any Intellectual Property Right related to an Assigned Deliverable obtained or applied for by the Client or take any action that may affect its validity or enforceability.

Moral rights

Additionally, the Provider may also be required to waive moral rights. This is because, in some legal jurisdictions, moral rights cannot be assigned/transferred. The waiver of moral rights will generally provide that the Provider waives all moral rights (e.g., rights to be identified as the author or to object to any modifications) relating to Intellectual Property Rights in the Assigned Deliverables, to the extent permitted by applicable laws.

Licensed deliverables

The purpose of the Licensed Deliverables section is to outline the permissions, rights, and obligations of both parties concerning the Licensed Deliverables and associated Intellectual Property Rights.

In many tech contracts where a service is provided, Licensed Deliverables are distinct from Assigned Deliverables and are not considered “work made for hire”. Instead, the Provider grants the Client a license to use the Licensed Deliverables within the scope defined in the agreement.

When dealing with Licensed Deliverables, the contract will typically specify that the Provider retains ownership of all rights, title, and interest in the Licensed Deliverables, including all Intellectual Property Rights. The Provider then grants the Client a non-exclusive, royalty-free, and sometimes sublicensable license to use, reproduce, distribute, display, and perform the Licensed Deliverables within the parameters set forth in the agreement.

By clearly defining the ownership, rights, and obligations associated with Licensed Deliverables, both parties can ensure a smooth and successful working relationship while minimizing potential disputes related to Intellectual Property Rights.

Parts (Cloud / APIs)

Retained Intellectual Property

The purpose of a Retained Intellectual Property Rights part is to clarify the ownership and rights of each party concerning Intellectual Property Rights throughout the term of the agreement.

The Retained Intellectual Property Rights part typically stipulates that each party retains ownership of their pre-existing Intellectual Property Rights. For instance, the Provider maintains ownership of its cloud infrastructure, software, and other services, while the Customer retains ownership of its data, applications, and any proprietary software or systems used in conjunction with the cloud services.

By incorporating a Retained Intellectual Property Rights clause in your tech contract, both the Provider and the Customer can safeguard their Intellectual Property Rights, establish clear guidelines for usage, and minimize the risk of disputes or legal issues related to Intellectual Property ownership and licensing.

Feedback rights

Feedback rights in tech contracts refer to the parts that govern the process of providing, receiving, and utilizing feedback, suggestions, or comments from one party to another, typically from the customer to the provider. These rights are crucial in the context of tech contracts because they help drive improvements, enhance user experience, and facilitate a better understanding of customer needs and expectations.

The main purpose of a feedback rights part is to address ownership of any feedback, ideas, or suggestions provided by the customer. This ensures that the provider has the right to use, modify, and incorporate the feedback into its products or services without any legal complications or additional obligations.

By including feedback rights part as part of the intellectual property block, both parties can foster a collaborative environment that encourages continuous improvement and adaptation. The customer can contribute to the development and enhancement of the product or service, while the provider gains valuable insights and the rights to use the feedback to refine its offerings.

Parts (Reseller)

License grant for Brands

In Reseller Agreements, the Intellectual Property Provision concerning the Provider’s Brands is designed to protect the Provider’s trademarks, logos, and other branding elements when the Reseller is marketing, promoting, or distributing the product/service.

This clause typically includes the following key parts:

  1. Ownership: The provision clearly states that the Provider retains full ownership of its brands, trademarks, logos, and other branding elements. This ensures that the Reseller acknowledges and respects the Provider’s intellectual property rights.

  2. License Grant: The Provider generally grants the Reseller a limited, non-exclusive, non-transferable, and revocable license to use the Provider’s brands solely for the purposes of marketing, promoting, and distributing the software in accordance with the terms and conditions of the agreement. This license allows the Reseller to legally use the Provider’s branding elements in their promotional activities.

  3. Usage Guidelines: The provision may specify that the Reseller must adhere to the Provider’s brand usage guidelines, which outline how the Provider’s trademarks, logos, and other branding elements must be displayed or used. This ensures consistency and proper representation of the Provider’s brand identity.

  4. Quality Control: The Provider may reserve the right to review and approve any marketing materials, advertisements, or promotional content featuring its branding elements. This enables the Provider to maintain control over its brand image and reputation.

  5. No Modifications: The provision typically prohibits the Reseller from modifying or altering the Provider’s branding elements in any way, ensuring that the Provider’s brand identity remains intact and consistent across all channels.

  6. Termination: Upon termination or expiration of the agreement, the Reseller must immediately cease using the Provider’s branding elements and remove them from any marketing materials or promotional content.

In the context of a Reseller Agreement, the Intellectual Property Provision specifically related to the Provider’s Brands aims to safeguard the Provider’s brand image and intellectual property rights while enabling the Reseller to effectively market and distribute the products under the terms of the agreement.

This clause helps maintain brand consistency, control over brand representation, and ensures that the Provider’s intellectual property rights are respected throughout the term of the agreement.

Important considerations

World Commerce and Contracting Principles

World Commerce and Contracting provides the following principles relating to warranties-

  1. Intellectual property (“IP”) owned by a party remains that party’s property unless expressly transferred under the contract.
  2. A party’s use of and rights to another party’s IP must be expressly specified in the contract.
  3. Where goods or services are provided by a supplier, the focus of the contract with the customer should be on their characteristics and functionality and how the customer can use them, and the customer should be able to rely on the belief that it will not be subject to any third-party IP infringement claims as long as it complies with instructions provided by the supplier and generally accepted practices.
  4. The supplier should stand behind all intellectual property incorporated into the products, software and/or services conveyed under the contract and indemnify the customer against third-party claims that relate to them, subject to appropriate limitations.

Example clause

1.          INTELLECTUAL PROPERTY

1.1           Definitions:

(a)         Assigned Deliverable means a deliverable, provided under this Agreement, specified by the Parties to be assigned by the Developer to the Client.

(b)         Control , for purposes of Article 1, means the person or entity owns, directly or indirectly, more than 50 percent of the capital of the other entity, or in the absence of such ownership interest, substantially has the power to direct or cause the direction of the management and set the policies of such entity.

(c)          Existing Intellectual Property Intellectual Property (including any modification, enhancement or derivative work of that Intellectual Property), that existed before the conclusion of this Agreement..

(d)         Intellectual Property Rights copyrights, moral rights, inventions, patents, trademarks, designs, data and database rights, domain names, publicity rights.

(e)         Licensed Deliverable means a deliverable, provided under this Agreement, specified by the Parties to be licensed by the Developer to the Client.

(f)           Licensee Affiliates , for purposes of Article 1, means, with respect to a Party, any other person or entity which directly or indirectly Controls, is Controlled by, or is under common Control with such Party.

1.2          Existing intellectual property:

(a)         Each Party retains ownership of its Existing Intellectual Property and Intellectual Property developed outside the scope of this Agreement.

(b)         Each Party hereby grants to the other Party and its Affiliates, a irrevocable, non-exclusive, worldwide, no-charge, royalty-free, perpetual, sublicensable license in respect of its Existing Intellectual Property, subject to the following terms:

(i)           The Parties can reproduce, display, or perform in any media and through any technology or other means of delivery, whether now known or developed in the future, create derivative works, use internally, and use externally the Existing Intellectual Property for purposes of performing its obligations under this Agreement.

(ii)         The license will survive termination of this Agreement.

1.3          Assigned deliverables:

(a)         Subject to payment of the fees for the Assigned Deliverables, the will be deemed a work made for hire and the Client is, and will be, the sole and exclusive owner of all right, title, and interest in and to the Assigned Deliverables, including all Intellectual Property Rights therein.

(b)         To the extent that any of the Assigned Deliverables do not constitute a "work made for hire", subject to payment of the fees relating to the Assigned Deliverables, the Developer hereby irrevocably assigns all right, title and interest in and to the Assigned Deliverables and related Intellectual Property Rights to the Client, which assignment the Client hereby accepts.

(c)          The Developer must:

(i)           deliver all Assigned Deliverables; and

(ii)         assist in obtaining, registering, perfecting and enforcing all Intellectual Property Rights relating to the Assigned Deliverables.

(d)         The Client must pay all fees and costs to register and protect the Intellectual Property Rights related to the Assigned Deliverables.

(e)         The Developer must not:

(i)           at any time allege the invalidity or otherwise take or permit to be taken any action affecting the validity or enforceability of any Intellectual Property Right relating to an Assigned Deliverable obtained, applied for or to be applied for by the Client; or

(ii)         disclose or publish the subject matter of any inventions which may be patentable before the Client has applied for any patent registration.

(f)           To the extent permitted under the applicable laws, the Developer hereby waives all moral rights arising from or relating to Intellectual Property Rights relating to an Assigned Deliverable created by or in collaboration with the Client for the benefit of the Client and all the Client s licensees and successors-in-title to the Intellectual Property Rights.

1.4         Licensed deliverables:

(a)         Subject to the Client s payment of fees for the Licensed Deliverables, the Developer hereby grants to the Client and its Affiliates, a irrevocable, non-exclusive, worldwide, no-charge, royalty-free, perpetual, sublicensable license in respect of the Licensed Deliverables, under the following terms:

(i)           The Client can reproduce, display, or perform in any media and through any technology or other means of delivery, whether now known or developed in the future, create derivative works, use internally, and use externally the Licensed Deliverables.

(ii)         The license in Section (a)1.4(a) will survive termination of this Agreement.

(b)         The Developer must pay all fees and costs to register and protect the Licensed Deliverables.

 

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